tag:blogger.com,1999:blog-8876142703178367449.post1865407754003363055..comments2023-06-13T08:55:58.801-07:00Comments on Mr Rory Yates: Back to basicsUnknownnoreply@blogger.comBlogger1125tag:blogger.com,1999:blog-8876142703178367449.post-68460188925908589002010-07-26T06:23:10.380-07:002010-07-26T06:23:10.380-07:00This 'expert to expert' communication also...This 'expert to expert' communication also doesn't help with the constant cries of 'what will my ROI be??' when investment in less traditional forms of eChannel implementation (mobile, social networking etc) is sought.<br /><br />Trying to bridge the gap between implementation, marketing and the powers which hold the purse strings will always be tricky. Hopefully this better understanding will ease internal communication and future innovation within companies.Tonyhttps://www.blogger.com/profile/13568917436446982276noreply@blogger.com