Cheese'tastic thought this week but it's highly appropriate to a number of things I am doing at the moment. In digital we are used to pushing boundaries and not being afraid of giving ourselves and others challenging goals, that's after all what people where doing when they sent the first email in 1971 or when the first banner was served in 1994. This digital thing is getting on a bit now but many more boundaries still need to be broken before it can even reach adolescence so let's keeping setting goals.
"There is no guarantee of reaching a goal at a certain time, but there is a guarantee of never attaining goals that are never set." Even Eagles Need A Push" by David McNally (1991)
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