Wednesday, 21 October 2009

Digital in retail environments

Digital in retail environments is continuing to grow. More than just enhancing the 'sales' experience it is creating interesting environments that you want to go and explore. Environments that stay in the mind so that when you are in that purchase process you are likely to want to come back or go to the brands website. The following picture and video just highlight a couple that I like the look of.

Some digital stairs in Rome...which are just really cool to look at...

The following changing rooms allow you to take a picture of the new outfit...

The pictures are then sent to the Editing Table – a Microsoft Surface device – for cropping, editing, customizing, etc.

If you like the look of this changing room idea find out who created them by clicking here.

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